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Archive for the 'marketing' Category

Learning to Share

Thursday, August 18th, 2011

My kids have just turned three and one, respectively. For the first eight months of my daughter’s life, I was at home caring for both her and my son full time. It was the most challenging, and at the same time the most rewarding thing I have ever done.

As a “stay at home” parent, you are blessed with a lot of time to wander off in thought, but cursed with a lack of time to act on anything but pressing kid emergencies, and hopefully the odd shower. (You will thank me for sparing you the gory details of parenthood, all ye non-breeders). This is not a job for the faint of heart, but if you are full of heart, there might be no better feeling in the world than to care for one’s family and watch them grow. To see yourself reflected in your children’s eyes, literally and figuratively, is a pleasure that I cannot express with mere words. My wife and I thank each other every day for this blessing, and for each other’s support.

In observing them playing together: the inevitable hair pulling, push-and-shoves and tantrums eventually give way to hugs and sharing. They enjoy themselves so much more during those times, and it is much quieter in the house. It’s a bit funny to me, that observing the actions of toddlers has given me some insight as to how to be a better man.

This time of reflection has helped me realize a lot about myself, what is important in this world, and what I want out of this life. For one, I too am happiest when sharing, so I have committed to spending more time helping others, whenever I can. It is this same commitment to a life of service that helped me realize it was time to return to my business as well. This is where I am at my best; helping companies discover their “voice” and tell their stories, and getting tangible results that we can bring to the bank. Sharing is at the heart of what I teach, and I am committed to “walking the talk.”

My years at Strutta were fun, educational and above all, by virtue of all of the entrepreneurial activity happening around us, inspiring. I owe a debt of gratitude to every team member and office mate, past and present, and every client I had the pleasure of working with. Thank you for everything you taught me; for the opportunity to put so many of my ideas into action with some of the world’s most famous brands, and to work alongside some of Vancouver’s most promising startups. I have made friends that I will certainly keep for life, and that is what is truly important.

And so, to make good on my words about sharing and a life of service, I offer myself to you, dear friends. If you have a question about something I can help with; be it about social media, online business tools, parenting, how to bake and decorate a kickass birthday cake, where the fish are biting, or even how to cope with the onset of grey hair, drop me a line. Ring my phone (778.840.8355), send me an email, leave a comment below or hit me up on Twitter. I’m back, and I look forward to connecting with you.

As always your friend,

Jordan

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Email Newsletter Marketing, The Responsible Way

Wednesday, January 20th, 2010

emailMarketing via email can be tricky. You want to get into as many inboxes as possible, but you want people to read what you have to say, not file it in a spam folder.

We’ve got you covered. We do the writing, we manage your database, and with the extensive available statistics, we tell you exactly how many people read your newsletter. And how many clicked through to your site. And how many were blocked by filters. And how many new subscribers you have, from the forms we’ll build for you.

With all of the tracking ability and low cost of sending them, HTML (means you can add pictures and links and such) emails are still the best way to stay in touch with your loyal customers each month. And with a bit of clever use of links and special landing pages on your site, we can build a system to track every click, so you’ll know exactly what works and what doesn’t.

Email Newsletters If you’re ready to start talking about email marketing for your business, go to our contact page to request a quote. Unless you intend to spam people, in which case keep shopping.

The Ultimate Marketing Tool: A WordPress Website and Blog

Wednesday, January 20th, 2010
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Managing your entire website and blog with WordPress is both easy and effective. As easily as you can send an email, you can update your community with the latest news and info, photos, videos and more. And they will love you for it.

Tell Ten Friends can help you launch your new WordPress website, and work with you to build everything: the design, the content on your pages and all of your marketing messaging. This collaborative approach will prove helpful when we hand the site over to you. That’s right, blogger. We’ll get it live for you, and help you develop it into a full featured marketing tool, but it will be your job to keep it up to date. After all, that’s what you came to us for, are we right?

If you’re ready to launch your new site, contact us. We can help.