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I figure I've been too quiet for too long. It's time to introduce myself. I'm Janis. Nice to meet you. You'll be hearing a lot more from me here at Tell Ten Friends in the next little while. I've been busy lately. I've been interning at AdHack, a BootUpLabs company, which shares an office floor with Strutta, who Jordan works for. Secondly, I have been collaborating on a few Tell Ten Friends proje...
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The Ultimate Marketing Tool: A Wordpress Website and Blog
Managing your entire website and blog with Wordpress is both easy and effective. As easily as you can send an email, you can update your community with the latest news and info, photos, videos and more. And they will love you for it. Tell Ten Friends can help you launch your new Wordpress website, and work with you to build everything: the design, the content on your pages and all of your mar...
Dusting Off the Runners for Cancer
My sister was the one that issued the challenge. After announcing on Twitter that she and my mom had signed up for the Sun Run, the trash talk began. It didn’t take long for my brother and I to respond to the taunting, and then I upped the stakes. So presently, four members of my immediate family are prepping to run the Sun Run on May 3rd. And since I am confident that I will cross the line a...
Help Build a Web Ad Case Study
My friends from Adhack.com have just launched a new campaign called “Show us Your Balls.” The campaign is meant to draw attention to their “People Powered Ads” services for ad creators and ad buyers, ad what better way to do that than with a campaign of their own. The best part is, they’re letting everyone get involved. Here is a more detailed description of the promotion, includi...
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What Does Beta Mean?
Please Note: This item is cross-posted from the Strutta blog (my day job). I felt that it was relevant enough to post here as well, as it documents some of the process of launching and marketing a software product, from my perspective. Last night we received a question from a Strutta user via the contact form. He asked, "When are we going to be not beta? Why is there beta anyway?" As soon as...

The Blog Post As A Christmas Card

Posted By: Jordan Behan on December 21, 2006 in Advertising - Comments: 3 Comments »

What was going to be a newsletter is now a hastily composed blog post. I have precious few hours before we travel home to spend a few days with family and way too many hors d’oeuvre. Yay!!


(Merry Christmas…by Flickr user Tio)

And so, I wish thee all a very Merry Christmas (that’s what celebrate in my family) and I will see you all again very soon.

Sidebar:: As a bonus link, I was looking through my sister’s copy of Vanity Fair, and I noticed an interesting ad for Target, which spanned several top 1/3 pages, featuring sheet music for Tony Bennett’s “I’ll be home for Christmas,” remixed by Moby. I thought that was pretty cool, then I went to download it at the link they gave: www.target.com/tonybennettremix. What was really neat was that you can download it as a GarageBand file (Macs only, snobs!) and remix it yourself.

David Blaine hanging in a box to promote Target = 1.0
Tony Bennett + Moby + UGC (User Generated Content) = 2.0

Again, enjoy your holidays everyone, and get wound up to honor those resolutions come January one!
Love,

Jordan and Alex

Advertising that Makes a Difference

Posted By: Jordan Behan on November 7, 2006 in Advertising - Comments: 2 Comments »

It’s been ages and ages since I linked to my wife, as she had taken a long break from posting, but recently she addressed an interesting issue on her blog, and it is tied to advertising. The Dove “real beauty” campaign came out with a new spot that sheds some light on the work involved in creating a billboard campaign for a beauty product, in a tv spot called “Evolution.”

The time-lapse effect is especially cool when it begins to show the various changes made in Photoshop. Watch it for yourself:

Great Ads for Your Viewing Pleasure

Posted By: Jordan Behan on October 2, 2006 in Advertising - Comments: 1 Comment »

These are all quite funny, especially when you see them all at once like this. Plus, it has been a really long time since I featured advertising in a post, and I still love a good display ad.

Thanks to Clay of exitcreative for the link and shots:

 

You almost get the feeling that all of the creatives behind these ads got together for a beer one day…

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