Facebook Groups are Awesometastic
Thursday, August 23rd, 2007Need a quick way to build a community around an idea, event or concept?
Want to generate some discussion around a topic that is important to you (and you’re pretty sure other people are just as psyched)? Start a Facebook Group.
It’s easy, and finding members won’t be a problem. Just invite the folks that you know are most likely to join, and watch as their like-minded friends and contacts spot the group in news feeds and start joining en masse. Perhaps even encourage the most influential folks among your invitees to spread the word- or even better, to add content to the group in the form of photos, videos, links, and discussion posts.
In part, this post serves to turn the spotlight on a group I recently created called The Social Media Bar. The idea was born during a session at Barcamp Vancouver, where I assembled a panel of some incredibly bright folks who are experts in the field of social media. I’m speaking of Monique Trottier, Linda Bustos, Lee LeFever, Tanya Davis and Geoff Gachallan, plus myself.
As a group of about 40, we talked for an hour about social media and marketing, and as you might have guessed, we merely scratched the surface. The group was created to continue the discussion, and just a few days later, membership is growing quickly. I have seen group members adding each other as friends after seeing them in the member list, and that alone is enough reason for me to call it a success. Everyone is welcome, so please join.
Surely there’s an idea or group that you can rally a community around, and start a discussion that the whole collective can contribute to. It might just be the best way to find out who else shares your interest in something that is important to you.
So if you haven’t already, start your very first online community in the form of a Facebook Group, and you’ll begin to get an idea of what it means to bring people closer together using the social tools of the web. Plus, it’s a whole lot of fun!
Bonus link: An “awesometastic” example of a Facebook group with a great message: The Kindness Crew group, started by the guys of ExtremeKindness.com. They’re from my hometown, and travel around committing random acts of kindness and matching short-term volunteers with worthy causes. Well done, guys!






