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Blogging for Retailers – How to get Started

Posted By: Jordan Behan on January 23, 2007 in marketing - Comments: 6 Comments »

The nice lads over Elastic Path (from right here in Vancouver) have put together a great white paper called “Blogging for Retailers.” (Follow link to download your copy)

If you blog for business’ sake – at all, then you should read it. They talk about retailers, specifically of the ‘large scale’ variety, but literally every word applies to any blogger who uses their content and conversation as a marketing tool; be it a service business, or any-sized online retailer. Toward the end is a glossary of terms for the uninitiated.

Also, Dave O had fellow ‘Elastic Pather’ Jason Billingsley and Bryght’s Boris Mann join him for a podcast on the same subject. A great listen to go with a great read.

Many thanks, Gents.

6 Responses

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  1. Boris Mann says:

    Thanks for the kind words…Dave O is always fantastic to be podcasting with, and it was really fun to bounce back and forth with Jason. Buy your MonkeyBlaster 9000 today!

  2. Jordan says:

    Thanks Boris.

    I spend a lot of time promoting the idea of blogging for business, and it’s always great to hear that same message presented in such an entertaining and relevant fashion.

    Does the MonkeyBlaster 9000 come in orange?

  3. Nickie says:

    Found your photo! Thanks for visiting my site. I’m glad that I found your blog! I’m originally from the Vancouver area (not that Bellingham is that far away), but it’s always nice to see a picture of “home” when get to a website.

  4. Ed Reif says:

    You made it now vote:
    2000 Bloggers-Idol meets Survivor with Apprentice: Vote some off the island!

    The @List Blogroll(It’s like a Z list, only different)

    Tino Buntic’s future is already here: It’s just not evenly distributed yet— Hotel @nyware’s Blogrolling Trend 2007 He selects, We elect. Get in touch with your inner Simon!

    Think American Idol meets Survivor with The Apprentice. Who gets voted off the island? Thumbs Up or Thumbs Down? Hired or fired? Do you Digg it? Use reality tv groundrules, and VOTE!

    Hotel @nyware is paying the 2000 bloggers off in social currency. This is an open source call out there to vet out the 2000 to Hotel @nyware’s new Z list of 150.
    http://hotelanyware.blogspot.com/2007/01/2000-bloggers-american-idol-meets.html

  5. Ed says:

    Jordan, I gues you’ve been telling two friends– you’re ranked 69
    Trump Gets Fired! Rosie Gets Voted Off The Island–Good Job Folks!

    Almost 150 Bloggers The @list

    http://hotelanyware.blogspot.com/2007/01/trump-gets-fired-rosie-gets-voted-off.html

  6. Great bloggin for retailers !

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